Outbound execution layer

Outbound workflow software for clean execution

ProspectB2B gives outbound teams a focused execution layer: capture leads, run cadences, and keep pipeline visibility clean without CRM bloat.

Outbound Workflow Software for Clean Execution | ProspectB2B: product banner

Capture → cadence → Kanban

A clear loop that keeps outbound execution tidy.

Product overview showing cadence queue and Kanban workflow
The problem

Outbound breaks when execution lives in scattered tabs

Operators lose time reconciling lists, chasing handoffs, and rebuilding cadence context every day.

Spreadsheets drift

Lists get stale fast, and operators lose time reconciling versions.

Ownership gets blurry

Handoffs disappear and follow-up falls between teammates.

Follow-up becomes inconsistent

Cadences break when tasks live across tabs and tools.

ProspectB2B keeps execution tight without CRM bloat.

Why this exists

Built for operators who need clean execution, not more tooling

Outbound teams already have a system of record. What they miss is a focused execution layer that keeps daily follow-up consistent, ownership visible, and data clean every week.

Less rework

Fix list quality before outreach, not after the cadence breaks.

Clear ownership

Keep accountability visible across handoffs and stage movement.

Predictable follow-up

Daily queues and weekly reviews keep execution steady.

What it does

Everything needed for daily outbound execution

The workflow is built for operators: capture leads, run cadences, and keep pipeline movement obvious.

Lead capture

Stop working stale lists. Required fields and fit signals keep capture tight.

Cadences

Keep follow-up predictable. Daily queues and due dates show the next action.

Kanban visibility

See stage movement instantly. Operators move leads without CRM bloat.

Ownership

Make handoffs obvious. Primary owner and last-touch keep accountability clear.

Data hygiene

Prevent drift with validation, duplicates checks, and weekly clean-up workflows.

Imports + exports

Import CSVs, export updates, and keep your system of record aligned.

How it works

A simple loop your team can repeat

Capture, execute, review. The loop stays tight so outbound never drifts.

Step 1

Capture leads with context

Import a small list, set required fields, and define owner responsibility.

Step 2

Execute the daily queue

Each step in a cadence becomes a daily task with due dates and visibility.

Step 3

Review in Kanban

Track status, keep next steps visible, and move deals without tab chaos.

Step 4

Clean the data weekly

Remove stale leads, log outcomes, and export clear updates for reporting.

Three-step loop for capture, daily execution, and weekly review

What you get each week

  • Cleaned lists with duplicates removed.
  • Cadence completion visibility by owner.
  • Export-ready status updates for reporting.
  • A clear view of what moved and what stalled.

Execution guardrails

  • Required fields keep capture consistent.
  • Daily queues keep follow-up on time.
  • Weekly reviews protect data hygiene.
What it replaces

Replace tab chaos with one execution layer

Less rework, fewer lost handoffs, and more predictable follow-up without heavy CRM overhead.

Before
  • Spreadsheet lists that drift out of date within days.
  • Multiple tabs for cadences, notes, and ownership.
  • Manual handoff notes that get lost.
  • Exports that require cleanup every time.
After
  • One queue for daily follow-up.
  • Clear ownership and last-touch visibility.
  • Weekly hygiene reviews built into the loop.
  • Clean exports ready for reporting.

Versus spreadsheets

Keep ownership and cadence context in one place instead of chasing versions.

Versus heavy CRM

Stay focused on execution without extra fields, views, and admin overhead.

Use cases

Built for outbound operators

Whether you run a team or work solo, ProspectB2B keeps daily execution tight.

SDR teams

  • Keep cadence queues consistent across reps.
  • Assign ownership and avoid follow-up gaps.
  • Review pipeline movement every week.

Founders running outbound

  • Capture leads quickly without a heavy CRM.
  • Run a tight cadence loop with clear next steps.
  • Review wins and losses in one Kanban view.

Agencies and service teams

  • Manage multiple client lists with clean structure.
  • Document outreach steps for accountability.
  • Export status updates for client reporting.
Integrations

Integrations that fit your stack

Core imports and exports are available today. Broader integrations are planned, and we prioritize operator needs based on real requests.

Imports today

Bring CSVs in with mapped fields so every list follows the same structure.

Exports today

Export status updates and ownership fields for reporting or CRM updates.

Planned integrations

Ask about API access or future syncs and we will confirm timing based on your workflow.

Imports and exports flow between ProspectB2B and a CRM system

Request an integration

Email us at contact@prospectb2b.com with your CRM or SaaS, what you want to sync, and your timeline.

Need API access?

We plan broader integrations. Reach out and we will align on requirements before committing.

FAQ

Product questions

Short answers focused on execution, hygiene, and ownership.

Can I import leads from spreadsheets?

Yes. Import CSV files, map fields once, and keep records consistent across the team.

How do cadences work?

Cadences are multi-step sequences with clear owners and due dates. Each step lands in a daily queue.

How is cadence ownership handled?

Every lead has a primary owner and a last-touch field, so handoffs are visible and accountable.

What does data hygiene include?

Required fields, duplicate checks, and weekly review workflows keep lists clean and ready for execution.

How do imports work with CSV mapping?

Map columns to your fields once, then reuse the mapping to keep imports fast and predictable.

Can I export for reporting?

Yes. Export clean status updates for leadership, clients, or syncing back into your system of record.

Is this a full CRM replacement?

Not always. Many teams use ProspectB2B as the outbound execution layer while another CRM stays the system of record.

Can I use ProspectB2B alongside a CRM?

Yes. Keep the CRM as the source of truth and use ProspectB2B for daily outbound execution.

Do integrations exist today?

We support core imports and exports today. Broader integrations are planned; contact us if you need a specific one.

What is the integrations roadmap?

We prioritize requests from operators. Tell us what you need to sync and we will confirm feasibility and timing.

Ready to run outbound without drift?

Start with clean execution

Capture leads, run cadences, and keep weekly hygiene consistent without CRM bloat.

Outbound workflow, without driftClean data, clear ownership, predictable follow-up.
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